In 1989 Shepard Fairey created the first “Andre the Giant has a posse” sticker, stoking the fire of rebellion that would define the next 30 years of the artist’s career. From 2000-2009 I was part of said posse, first in San Diego and then in Los Ang

In 1989 Shepard Fairey created the first “Andre the Giant has a posse” sticker, stoking the fire of rebellion that would define the next 30 years of the artist’s career. From 2000-2009 I was part of said posse, first in San Diego and then in Los Angeles where Shepard’s Studio Number One was formed.

Within the first few years of the studio, Shepard’s project evolved into a global movement and with it a real brand was born. Perhaps one of the key turning points was the licensing of Obey for a clothing line, making the brand more ubiquitous and p

Within the first few years of the studio, Shepard’s project evolved into a global movement and with it a real brand was born. Perhaps one of the key turning points was the licensing of Obey for a clothing line, making the brand more ubiquitous and popular.

From the beginning, Studio Number One was and remains a creative factory for the greater Obey brand, executing hundreds of designs across the line every year. These samples represent some of that work.

From the beginning, Studio Number One was and remains a creative factory for the greater Obey brand, executing hundreds of designs across the line every year. These samples represent some of that work.

OBEY_tee_mock2.jpg
Created while at Studio Number One. Creative Director: Shepard Fairey, ACD (07-09): Florencio Zavala, Designers: Cleon Petersen, Matthew Goldman, Jesselisa Twine, Kristian Henson, Casey Ryder, Ernesto Yerena Montejano, Mary Smudde, Zach Gibson, Phil

Created while at Studio Number One. Creative Director: Shepard Fairey, ACD (07-09): Florencio Zavala, Designers: Cleon Petersen, Matthew Goldman, Jesselisa Twine, Kristian Henson, Casey Ryder, Ernesto Yerena Montejano, Mary Smudde, Zach Gibson, Philip Lumbang, Sarah Hass, Emma Shavick, Stephen Serrato, Jason Filipow, Ashkahn Shahparnia, Anna Olinova, Jose Hernandez, Blake E. Marquis, Florencio Zavala.

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